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Unlocking ROI in Additive Manufacturing: The Role of Digital Intent and Workflow Automation in Reducing High Upfront Costs.

Updated: 1 day ago

The Cost of Getting Started


Additive manufacturing (AM) is often positioned as a faster, more flexible alternative to traditional production. But anyone who has invested in AM systems knows: the machines themselves are only part of the cost. Non-recurring engineering (NRE) expenses - including system setup, machine calibration, and process configuration - quickly pile up.


These costs make sense in one-off prototypes or small-scale batches. But when the goal is long-term production and scalability, NRE starts to look less like a one-time hurdle and more like an ongoing drag on ROI.


For more on how AM workflow software helps reduce friction from day one, see our post on How Software is Streamlining the AM Workflow.



Comparing physical tooling costs vs. streamlined digital workflows in additive manufacturing.


Tooling & Fixturing: Recurring NRE in Disguise


Traditional manufacturers are familiar with tooling and fixturing costs. AM was supposed to remove them - but in practice, they often return in new forms. Custom build supports, job-specific machine settings, or recurring validation steps all act like hidden tooling, eroding margins and slowing production.


For companies seeking to scale, this means that every “new” build feels like starting from scratch. Without standardised workflows, engineering time is consumed by repetitive setup work rather than innovation.



When One-Offs Are Actually Ongoing Costs


The irony of AM is that what was sold as a one-off activity - such as qualifying a new material, configuring a machine, or developing a support structure - quickly becomes routine. Each new part requires repeat documentation, validation, and approval cycles.

This repetition not only increases direct costs but also extends lead times, making it harder to justify additive as a viable alternative to traditional manufacturing at scale.



Digital Intent: The Antidote to Engineering Waste


The key to breaking this cycle is capturing engineering knowledge once and reusing it continuously. Instead of treating each setup or validation as unique, manufacturers can store digital intent - the decisions, rules, and processes behind the design.


With tools like Authentise Threads, knowledge doesn’t disappear when a project ends. It becomes part of a living database, informing future builds, reducing repetitive engineering, and cutting NRE costs at their source.


This digital backbone not only streamlines workflows but also helps companies retain expertise even as teams change - an often-overlooked cost in high-turnover environments.



From Quote to Qualification—Quicker, Smarter


Reducing NRE costs isn’t just about engineering. The ripple effect touches quoting accuracy, qualification speed, and customer satisfaction. By automating quoting and embedding workflow intelligence, companies can standardise processes, reduce errors, and move from proposal to production faster.


Our Workflow Automation solutions ensure that each part benefits from lessons learned in the last, enabling true scalability.



Conclusion: Turning Additive Into an Asset


If your additive investment isn’t paying off yet, it’s likely not the machines holding you back - it’s the hidden costs of repetition. By capturing digital intent and automating workflows, manufacturers can finally move past the “one-off tax” of NRE and achieve the scalability AM has promised for years.


To dive deeper, read our full guide on Additive Manufacturing Workflow Software.


👉 Ready to reduce costs and accelerate your additive ROI? Book a demo with Authentise today.


Iceberg graphic with text, "Printer Cost" atop, "Labour" and "Workflow Gaps" below. Title: "The Real Cost of AM." Authentise logo.

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UK Office: 33 Foley Street, London, W1W 7TL, UK

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